Newspaper readership growing

MediaOne audience continues to expand

This week, the Audit Bureau of Circulations released newspaper volumes and readership reports. In spite of tough economic times, The Salt Lake Tribune and Deseret News showed an unduplicated increase of 7% in readership. In addition, the Deseret News had one of the highest combined readership increases in the nation.

The report further states that print readership for the newspapers was up 4% and online readership was up 15%.

"It is quite evident that MediaOne products remain a trusted and credible source for news and information in the Greater Salt Lake Area" said Brent Low, President and CEO, MediaOne of Utah. "We are pleased with the results and expect to continue growing our audience."

Kelly Roberts, Sr. Vice President of Circulation commented: "In Utah, we are fortunate to be in a place where two editorially diverse newspapers can be very competitive with each other and continue to flourish."

MediaOne wins workplace safety award

Workers Compensation Fund recognizes MediaOne for safety in the workplace

Workers Compensation Fund has honored MediaOne of Utah with the Charles A. Caine Award for Workplace Safety. Nomination for this award is based off of employers with outstanding safety practices. MediaOne of Utah is one of 15 companies to be selected for the award this year out of more than 24,000 Utah companies that Workers Compensation Fund serves.

MediaOne Real Estate hits stride

Innovative company saves customers $104,021.55

MediaOne Real Estate has become one of the fastest growing real estate companies in the state since opening its doors in August 2009. And in the process, it has already saved its customers a combined $104,021.55.

MediaOne Real Estate saves money for its customers by charging just $2,000* for listing a home — compared to standard real estate fees that total 3 percent or more of the home's sale price — and it only charges that when the home sells.

"We pride ourselves on providing more services at a lower price without cutting any corners," says Steve Perry, the principal broker of MediaOne Real Estate. "We have only been around for six months, but we have already helped dozens of clients save money without compromising our high standards of service."

In just half a year, MediaOne Real Estate already has more than 150 listings, ranging from one-bedroom condos to million-dollar homes. Of those listings, it has already sold 21, with an average sale price of $223,000 and a range from $135,000 to $512,000.

"We have worked hard to gain people's trust and earn as many listings as possible for potential buyers," Perry says. "Our exceptional staff and marketing resources are what has made the difference. I don't think anyone can compete with our marketing reach."

MediaOne Real Estate markets homes to a weekly audience of 1 million people through its partnership with MediaOne of Utah, which publishes the Salt Lake Tribune and Deseret News and is the largest media company in the state.

Homes listed with MediaOne Real Estate are marketed to readers of the state's largest newspapers, Web sites and direct-mail products as well as through mobile applications. But this is only the beginning, Perry notes. The company is expanding its marketing efforts to events, postcards and several other initiatives.

MediaOne Real Estate has six full-time agents (three of which are also brokers), three transaction coordinators and a growing pool of independent agents.

"We are also proud to announce the opening of our new Park City branch office," Perry says. "I'm impressed with how quickly we have been able to create one of the most competent staffs around. We are serious about our motto of providing more for less, and everything we do revolves around that."

For more information about MediaOne Real Estate, call 801-204-6000 or go to www.UtahMORE.com.

* Price does not include seller’s closing costs and 3 percent buyer’s agency commission.

MediaOne Real Estate sells its first home

Homeowner saves almost $3,000 by using innovative new company

Eddie Cruz becomes the first homeowner to sell a house with MediaOne Real Estate

Eddie Cruz — the first homeowner to sell a home with MediaOne Real Estate

Eddie Cruz, of West Valley City, was one of first homeowners to hire MediaOne Real Estate, and on Sept. 25 he became the first person to sell a house through the state’s newest and most exciting real estate company. His home sold in less than a month, and hiring MediaOne Real Estate saved him almost $3,000.

“It was a really great experience,” he said. “I would recommend them to anyone.” Cruz, 35, approached MediaOne Real Estate (MORE) in August — the same month that they opened their doors for business. Within just one week, 10 people inquired about his house, and he received his first offer. Just four weeks later, Cruz officially sold the house when he signed a contract on Sept. 25. He was thrilled to sell the house so fast.

But selling the home quickly was only half of the excitement for Cruz. In addition to selling his home in less than a month, he also saved lots of money because of the innovative and affordable way that MediaOne Real Estate charges for their services.

“We believe in giving more to our customers, and we are serious about providing that,” said Steve Perry, the principal broker for MediaOne Real Estate. “We don’t charge any upfront costs, and you don’t pay us anything if we don’t sell your home. You have nothing to lose and everything to gain.”

Unlike standard real estate brokerages, MORE does not charge the standard 3 percent seller’s commission after selling a home. Instead, they charge a flat rate of just $2,000 (not including seller’s closing costs and buyer’s agency commission), and the homeowner only pays that after the home sells. If the home doesn’t sell, the homeowner doesn’t owe a dime.

The savings added up for Cruz. He listed his home for $165,000, after consulting with the Realtors at MediaOne Real Estate, and it sold for $164,800 — only $200 less than his asking price. Because he hired MORE, Cruz saved almost $3,000, because instead of paying a $4,944 commission to the selling Realtor, he paid MediaOne Real Estate only $2,000.

Cruz was anxious to sell his home because he had plans to move to Seattle. Since he hired MediaOne Real Estate, he cannot only move quickly, he can also move with more cash in his pocket. Cruz has a lot to be thankful about.

“They really helped me out, because I didn’t have a clue what I was doing,” Cruz said.

MediaOne Real Estate is a full-service brokerage that fulfills all of your needs when selling a home. They will save you money and will do so without cutting any corners. They will list your home, show it to buyers, work with closely and — best of all — provide unmatched marketing reach through their affiliation with MediaOne of Utah, the state’s largest media company.

For additional details about MediaOne Real Estate, call 801-204-6000 or go to www.UtahMORE.com.